12:25 PM
RBS Launches BlackBerry PlayBook App
RBS announced that its Global Banking & Markets (GBM) division has launched a new market strategy app for its institutional clients for the BlackBerry PlayBook tablet.
With this app, RBS's global institutional clients can obtain critical market information on the fixed income, commodity and currency markets through an expanded array of mediums, ranging from RBSMarketplace - the bank's research and electronic trading portal - to the recently launched RBSMobile app for Apple's iPad, as well as print and email.
Rich Tang, head of FI sales, Americas at RBS Securities, said: "Following extensive research among more than 1000 clients, we were able to identify their favoured means of receiving strategy reports. With more than 72% of clients currently using mobile devices to access macro and investment ideas as they go to and from work and nearly 60% of clients expecting their use to increase over the next six months, we have been able to develop a customised app to fulfil their requirements for instant information while on the move".
"RBS is channel agnostic and we'll certainly continue to work closely with our clients to ensure we are providing them with best-in-class tools and solutions to help them with their investment strategies," he added.
Commenting on the RBS app, Ron Karpovich, global head of FICC Product management, electronic markets at RBS GBM, said: "Our involvement as the first investment bank to offer a cutting-edge strategy app for the BlackBerry PlayBook further reinforces RBS's commitment to delivering content that best serves our corporate clients' needs. In time, we plan to have cutting-edge apps for all mobile devices on a global basis".
Melanie Rodier has worked as a print and broadcast journalist for over 10 years, covering business and finance, general news, and film trade news. Prior to joining Wall Street & Technology in April 2007, Melanie lived in Paris, where she worked for the International Herald ... View Full Bio